Hey there! I’m Rachel.
I live everyday grateful “I get to do this!”
Chaos before the rise
Cancer, waiting tables, and throwing away a corporate career.
Before I authored 7 books and hosted a top-ranked business podcast. Before I had my best months ever during a pandemic and could manage virtual learning from home. I just wanted a real business so I could have a real life. I didn’t grow up in an entrepreneurial family.
In fact, I didn’t even know what owning a business meant. I just knew I wasn’t made for a cubicle farm or a 9-to-5. Even my family and friends were skeptical about being my own boss.
LACK OF STABILITY, THREAT OF FINANCIAL RUIN, AND A WASTE OF TIME.
For a little while I worked corporate jobs, including an esteemed position at the United States Attorney General’s office. But the reality was this. I was climbing the “success” ladder but I wasn’t happy. I wasn’t accomplishing my goals, my dreams, or even getting to see my family. I felt this immensely when I got the call I had cancer. I sat on the floor and just stared at my toddler. I vowed then, if I went into remission, I’d quit screwing around and get the real biz + life I wanted.
I. WAS. DONE.
I nixed it all and started an online business…
But my family needed the money and $300 a month from my online shop while I still had business costs wasn’t helping us.
I put the iron to the sharpener. I stayed home during the day with our son and worked on business during nap-time. I went to wait tables at a local steakhouse at night.
My tips barely helped support our family and being away in the evenings wasn’t the real life I wanted.
In 2019, NBC Sports & Ironman Triathlon put on display my “Real Biz, Real Life” mission statement. NBC Sports followed her journey from invitation to competition day and balancing family/biz during training and racing.
After the LIVE race-day coverage, the entire feature was released at a premier party in New York City with olympians and charity athletes in attendance. Cheddar News hosted myself and other featured athletes after the premiere for this real life interview.
That was the exact moment it all changed for me. When I started owning my own story…
Taking this leap forced me to quickly grow my apparel store to multiple-brands, consistently cranking out 7-figures, international speaking opportunities, and providing employment for over 12 individuals.
AND I DID IT WHILE STILL GETTING TO BE A MOM, COMPETE ON TEAM USA, AND LIVE A REAL LIFE.
I’m tired of seeing so many online coaches and mentors who preach success, but ignore the fact that in order to be successful, you have to hustle.
How to handle the invisible load of parenting while running a business
Legally protecting your business
Recovering from the SHE-cession: Now’s the time to start your own thing
5 ways to build and protect your pivot and how to pull it off
Developing a strategic business plan
How to develop survival mechanisms to smart scale your business to 7-figures
Is “pivot” the new “fail”?
Avoiding legal issues in hiring and networking
Creating a business that sustains your lifestyle and circumstances
You didn’t think I wished it and it happened did you? I did exactly what I want to teach you. Here’s my story.
2005
STARTED FIRST ONLINE APPAREL PRINT ON DEMAND STORE
HAD FIRST BABY
WAITED TABLES IN EVENING TO PAY BILLS
2006
STARTING BUSINESS BLOGGING TO HELP BIZ OWNERS ON A FREE WEEBLY SITE
2007
CANCER DIAGNOSIS
WORKED AT ATTORNEY GENERALS OFFICE IN DAY
THE PUSH TO BE A FULL TIME ENTREPRENEUR
2009
STARTED LAW SCHOOL
CONTINUED BUSINESS CONSULTING
ADDED PHOTOGRAPHY TO SERVICES
2010
SECOND BABY
2012
GRADUATED LAW SCHOOL
THELAWTOG® OFFICIALLY BORN
THIRD BABY BORN
SOLD 25K A SEAT MASTERMINDS
2013
FOURTH BABY BORN
CREATIVE LIVE SPOTLIGHT (Fan Favorite, Featured on 2 SHOWS)
PUBLISHED FIRST BOOK THE LAUNDRY LIST
2014
5 FIGURE DIGITAL DOWNLOAD MONTHS
2015
Fifth baby born
2016
LAUNCHED BUSINESS BITES PODCAST
RANKED TOP 5 OF BUSINESS PODCASTS ON APPLE
QUALIFIED FOR TEAM USA AGE GROUP
2017
COMPETED WITH TEAM USA FIRST TIME
RANKED TOP 10 IN WORLD AGE GROUP
2018
BUILT A VIRTUAL BOUTIQUE INTELLECTUAL PROPERTY LAW FIRM
APPEARED ON CREATIVE LIVE WITH NIGEL BARKER FROM TOP MODEL
2019
COMPETED AT IRONMAN WORLD CHAMPS + FEATURED ON NBC
2020
THRIVED DURING PANDEMIC
CONSISTENTLY MULTI – 6 FIGURE MONTHS
FORBES FEATURE
2021
RAN BOSTON MARATHON
2022
QUALIFIED FOR 2023 TEAM USA WORLD CHAMPIONSHIP TEAM
COMPLETED ESCAPE FROM ALCATRAZ TRIATHLON
RAN BERLIN & LONDON MARATHONS
2023
COMPETED IN FIRST POWER LIFTING COMPETITION
RAN TOYKO MARATHON – THE FINAL MAJOR MARATHON
CURRENT DAY
PROVIDING LEGAL + BIZ RESOURCES
GROWING MY TEAM & HANDING OUT BONUSES
GIVING INSPO TALKS TO STRUGGLING ENTREPRENEURS
